Social Media is about people

What is social media all about?

People.

People use social media to connect, share, engage, laugh, cry, re-energize, discover, and so much more.

Social media gives people a voice.

So how do we use social media as a business?

We humanize the experience.

We remember that social media is the tool to connect and engage, but the key words are connect and engage.

We identify that people talk to people, not logos or brands.

We remember to act like people, to respond to people, to follow people, and to actually care about people.

It’s a revolution…

This summer Socialnomics updated their Social Media Revolution series for 2011.  It is well worth your time to watch this video… and be amazed.

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About Mallory Wood

Mallory Wood is a Vermont-based higher ed marketing professional with a passion for social media, web video, and event production. View all posts by Mallory Wood

4 responses to “Social Media is about people

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